Created by Susana Martinez-Conde and Stephen Macknik, professors of ophthalmology, neurology, physiology, and pharmacology at SUNY Downstate Medical Center in Brooklyn, New York, the book is a fascinating compilation of award-winning images from the Best Illusion of the Year contest, which Martinez-Conde and Macknik first created for a neuroscience conference in 2005. Since then, the contest has produced some truly mind-bending mind tricks that challenge our sense of perception of the world around us. As the authors write:
YOUR BRAIN CREATES A SIMULATION OF THE WORLD THAT MAY OR MAY NOT MATCH THE REAL THING. THE “REALITY” YOU EXPERIENCE IS THE RESULT OF YOUR EXCLUSIVE INTERACTION WITH THAT SIMULATION. WE DEFINE “ILLUSIONS” AS THE PHENOMENA IN WHICH YOUR PERCEPTION DIFFERS FROM PHYSICAL REALITY IN A WAY THAT IS READILY EVIDENT. YOU MAY SEE SOMETHING THAT IS NOT THERE, OR FAIL TO SEE SOMETHING THAT IS THERE, OR SEE SOMETHING IN A WAY THAT DOES NOT REFLECT ITS PHYSICAL PROPERTIES.
JUST AS A PAINTER CREATES THE ILLUSION OF DEPTH ON A FLAT CANVAS, OUR BRAIN CREATES THE ILLUSION OF DEPTH BASED ON INFORMATION ARRIVING FROM OUR ESSENTIALLY TWO-DIMENSIONAL RETINAS. ILLUSIONS SHOW US THAT DEPTH, COLOR, BRIGHTNESS, AND SHAPE ARE NOT ABSOLUTE TERMS BUT ARE SUBJECTIVE, RELATIVE EXPERIENCES CREATED ACTIVELY BY OUR BRAIN’S CIRCUITS.